Analytics

Did you know QR codes can be tracked? How to see who scanned, from where, and on what device

Many people think a QR code just opens a link. But if you use a Dynamic QR with analytics, it can record every scan and tell you more than you'd expect.

📅 May 2025⏱ 7 min read
68%
Scanned on mobile
3.2×
ROI with QR analytics
41%
scans from Bangkok

What's the difference between Dynamic and Static QR?

Static QR codes embed the URL directly in the pattern. Each scan jumps straight to that URL with no server in between — no logging, no analytics.

Dynamic QR codes embed a short URL instead. When someone scans, the request passes through a central server before redirecting — and that's where the system records everything.

goqr.info works as a Dynamic QR: every QR you create routes through our server, so we can capture analytics for every scan without slowing down the redirect.

What data is captured on every scan?

1. 📍 Location and geography

2. 📱 Device and browser

3. ⏰ Time and patterns

4. 🔗 Traffic source

What can you actually do with this data?

Restaurants

Find out when customers scan the menu most. If the peak is 12–1 PM, customers are browsing while waiting for food — that's the best window for an upsell.

Event organizers

See which cities your registrants come from. Useful for planning logistics and marketing for the next event.

Products on packaging

Know how often QR codes on packaging are being scanned. Helps you calculate ROI on printing QR codes on packaging.

Pro tip: use UTM parameters like ?utm_source=packaging&utm_campaign=q2-2025 to tell which placements perform best.

Three steps to start tracking QR codes

  1. Sign up for goqr.info — free, no credit card needed
  2. Create a Short URL + QR Code — paste your URL, click "Shorten + QR"
  3. Open the dashboard — view real-time analytics

Try a trackable QR right now

No signup, no credit card — try it from the homepage

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